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October SEO Roundup by Ron Spinabella

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October was the big SMX conference in New York where all the great minds came together to talk about the newest technologies in Digital Marketing.
Unfortunately I didn't get to go but they had some of the keynotes live streamed. Google presented a cool new rollout of advertising and tracking in store conversions with local advertising.
It was a little bit confusing on how Google actually tracks your behavior, especially how much money you are spending in the store.
They claim that you have to opt in to share your location settings but they had several other ways of tracking you.
SEM Rush had a good presentation comparing a whole bunch of keywords with different search volumes and different metrics which showed how they appeared in Search. I really want to go next year, hopefully they will have a good one in Las Vegas.
By Ron Spinabella

Ron Spinabella's SEO Rants for the Month of September

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Ron Spinabella is at it again and is loving the SEO game. With the release of Hawk algorithm, tearing Possum up to shreds, it gives us SEO's hope that SEO isn't dead.
With Voice search around the horizon, we have to be as vigilant as possible to start getting all of our ducks in a row.
A voice search only turns up a few results, and if your not one of them, your shit out of luck.
Local Search still has hope, a smaller geographic area is always easier to target than the entire united states. I've been having some good success here in Las Vegas where we have only around 650,000 people according to Google Public Data.

Its a much easier sandbox to play in than New York, Los Angeles, or Chicago. I've been ranking good for my clients in a pretty saturated industry. Only 2-3 companies actually are competing hard in the SEO game in this industry, all the others are wasting their money on Google Adwords and Facebook ads.

I have a new video out, check it out! Also check out my n…

Ron Spinabella

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Check out my New Youtube Video!

Ron Spinabella's SEO Techniques

In this blog we will talk all about Ron Spinabella's SEO Techniques. As a graduate of Gotch SEO Ron has learned tons about SEO and how to implement it correctly for his clients. SEO is always changing and Internet Marketers have to change with it.

Today the SERP volatility is off the charts according to the SEMRush Sensor. The sensor is showing a 8.1 in SERP (Search Engine Ranking Position) fluctuations. This usually means Google is going through some sort of algorithm change to shake things up with the people who are gaming the system.

If you follow my techniques you will never have to game the system because you will have true great content and that is the name of the game. Google will always find the great content and you'll never have to worry about an algorithm update when you have perfect content and a great website to back it up.

The first thing you have to do is make sure your website is structured right. You don't want the user to be more than 3 clicks away from t…